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Beyond the Studio: How to Build New Income Streams Through Talks, Workshops, Community & Corporate Wellbeing

In this practical webinar, Rachel Holmes shares how fitness and wellness professionals can expand beyond the studio to secure paid speaking engagements, community programmes, workplace wellbeing sessions, workshops and events.

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Rachel Holmes
Rachel Holmes Founder, Choreography To Go
September 16, 2026
12:30pm to 1:30pm
Online
Book online

Event Details

If you’re relying solely on weekly classes for your income, you’re missing a huge opportunity.

In this practical webinar, Rachel Holmes shares how fitness and wellness professionals can expand beyond the studio to secure paid speaking engagements, community programmes, workplace wellbeing sessions, workshops and events.

Whether you’re a group exercise instructor, Pilates teacher, yoga teacher or personal trainer, you’ll learn how to position yourself as the local expert, attract organisations looking for wellbeing support, and create additional income without adding more weekly classes.

You’ll leave with practical ideas and the confidence to approach new audiences and develop sustainable, profitable opportunities.

By the end of this webinar learners will be able to:

  • Identify a range of income opportunities beyond traditional fitness classes.
  • Understand which organisations buy wellbeing services.
  • Position themselves as a specialist within their community.
  • Develop talks, workshops and wellbeing sessions for different audiences.
  • Package and price services confidently.
  • Market themselves to corporate, community and healthcare organisations.
  • Create an action plan to generate new business opportunities.
Rachel Holmes

Rachel Holmes

Rachel Holmes is a leading UK fitness educator, presenter, entrepreneur and founder of Choreography To Go, with nearly four decades of experience in the fitness industry.

Throughout her career, Rachel has created and developed numerous successful fitness brands and programmes, including Fitness Pilates, MenoFit, Lift Lean and Sit Fitness. She has also worked as a sponsored Nike athlete and continues to collaborate and partner with leading brands and businesses across the fitness and wellness industry.

Rachel created Fitness Pilates in 2002, which has grown into an established national programme, with more than 3,500 instructors trained across the UK.

As a training provider, Rachel and Choreography To Go deliver a wide range of Level 2, Level 3 and Level 4 fitness qualifications, alongside instructor training, continuing professional development, workshops and specialist education.

Choreography To Go is a CIMSPA Training Provider Partner, delivering qualifications through YMCA Awards and Active IQ, and is also an education partner with EMD UK.

A major focus of Rachel’s work is helping fitness professionals develop their careers, build successful businesses and recognise that their expertise can create opportunities far beyond delivering weekly fitness classes.

Through her education, mentoring and fitness professional communities, Rachel encourages instructors to diversify into talks, workshops, specialist programmes, corporate wellbeing, community initiatives, online education, events and retreats, creating additional and sustainable income streams.

Alongside running Choreography To Go, Rachel continues to teach, present, create new programmes and work directly with fitness professionals, keeping her education closely connected to the evolving needs of today’s fitness industry.

Rachel’s goal is to provide high-quality education for the fitness industry and help fitness professionals turn their knowledge, experience and passion into new opportunities.

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